Will “Retail Manager” be Automated?

Core Skills & Abilities

• Monitor sales activities to ensure that customers receive satisfactory service and quality goods.

• Keep records of purchases, sales, and requisitions.

• Formulate pricing policies for merchandise, according to profitability requirements.

• Provide customer service by greeting and assisting customers and responding to customer inquiries and complaints.

• Plan and coordinate advertising campaigns and sales promotions and prepare merchandise displays and advertising copy.

• Hire, train, and evaluate personnel in sales or marketing establishments, promoting or firing workers when appropriate.

• Inventory stock and reorder when inventory drops to a specified level.

• Establish and implement policies, goals, objectives, and procedures for the department.

• Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.

• Estimate consumer demand and determine the types and amounts of goods to be sold.

• Examine products purchased for resale or received for storage to assess the condition of each product or item.

• Instruct staff on how to handle difficult and complicated sales.

• Assign employees to specific duties.

• Enforce safety, health, and security rules.

• Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.

• Perform work activities of subordinates, such as cleaning and organizing shelves and displays and selling merchandise.

• Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.

• Establish credit policies and operating procedures.

• Plan budgets and authorize payments and merchandise returns.

• Plan and prepare work schedules and keep records of employees' work schedules and time cards.

• Review inventory and sales records to prepare reports for management and budget departments.