Will “Sales Counselor” be Automated?

Core Skills & Abilities

• Coordinate sales promotion activities, such as preparing merchandise displays and advertising copy.

• Monitor sales staff performance to ensure that goals are met.

• Prepare rental or lease agreements, specifying charges and payment procedures for use of machinery, tools, or other items.

• Plan and prepare work schedules, and assign employees to specific duties.

• Inventory stock and reorder when inventories drop to specified levels.

• Provide staff with assistance in performing difficult or complicated duties.

• Formulate pricing policies on merchandise according to profitability requirements.

• Visit retailers and sales representatives to promote products and gather information.

• Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.

• Examine products purchased for resale or received for storage to determine product condition.

• Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or performing specific services.

• Hire, train, and evaluate personnel.

• Examine merchandise to ensure correct pricing and display, and that it functions as advertised.

• Prepare sales and inventory reports for management and budget departments.

• Keep records pertaining to purchases, sales, and requisitions.

• Listen to and resolve customer complaints regarding services, products, or personnel.

• Analyze details of sales territories to assess their growth potential and to set quotas.

• Attend company meetings to exchange product information and coordinate work activities with other departments.