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Automation Risk Analysis

Will “Digital Commentator” be Automated?

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AI Exposure Risk

58%

“Digital Commentator” will maybe be replaced by AI.

Based on the cognitive demands, communication requirements, and logical reasoning intrinsic to this occupation according to O*NET data, we project a 58% probability of disruption by generative AI and Large Language Models.

Automation & Robot Risk

31%

“Digital Commentator” will probably not be replaced by robots.

Evaluating the physical dexterity, repetitive motion tasks, and manual labor associated with this role, our analysis indicates a 31% likelihood of substitution by advanced robotics systems.

Personal & Financial Insights

Every occupation has a unique profile. For News Analysts, Reporters, and Journalists, the Bureau of Labor Statistics and O*NET classify the day-to-day work broadly as: Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

Avg. Annual Salary $106,030
Avg. Hourly Wage $50.98
Available Jobs (US) 41,550
Job Title & Hierarchy Code (SOC) News Analysts, Reporters, and Journalists #27-3023
Wage vs. National Median
ℹ️

Data is based on the reference occupation: “News Analysts, Reporters, and Journalists”

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Core Skills & Abilities

  • Select material most pertinent to presentation, and organize this material into appropriate formats.

  • Report on specialized fields such as medicine, green technology, environmental issues, science, politics, sports, arts, consumer affairs, business, religion, crime, or education.

  • Review written, audio, or video copy, and correct errors in content, grammar, or punctuation, following prescribed editorial style and formatting guidelines.

  • Coordinate and serve as an anchor on news broadcast programs.

  • Present live or recorded commentary via broadcast media.

  • Present news stories, and introduce in-depth videotaped segments or live transmissions from on-the-scene reporters.

  • Determine a published or broadcasted story's emphasis, length, and format, organizing material accordingly.

  • Conduct taped or filmed interviews or narratives.

  • Report news stories for publication or broadcast, describing the background and details of events.

  • Assign stories to other reporters or duties to production staff.

  • Communicate with readers, viewers, advertisers, or the general public via mail, email, or telephone.

  • Review and evaluate notes taken about news events to isolate pertinent facts and details.

  • Photograph or videotape news events.

  • Check reference materials, such as books, news files, or public records, to obtain relevant facts.

  • Write commentaries, columns, or scripts, using computers.

  • Take pictures or video, and process them for inclusion in a story.

  • Establish and maintain relationships with individuals who are credible sources of information.

  • Analyze and interpret news and information received from various sources to broadcast the information.

  • Write columns, editorials, commentaries, or reviews that interpret events or offer opinions.

  • Arrange interviews with people who can provide information about a story.

  • Examine news items of local, national, and international significance to determine topics to address, or obtain assignments from editorial staff members.

  • Transmit news stories or reporting information from remote locations, using equipment such as satellite phones, telephones, fax machines, or modems.

  • Develop ideas or material for columns or commentaries by analyzing and interpreting news, current issues, or personal experiences.

  • Gather information and develop perspectives about news subjects through research, interviews, observation, and experience.

  • Write online blog entries that address news developments or offer additional information, opinions, or commentary on news events.

  • Investigate breaking news developments, such as disasters, crimes, or human-interest stories.

  • Research a story's background information to provide complete and accurate information.

  • Discuss issues with editors to establish priorities or positions.

  • Receive assignments or evaluate leads or tips to develop story ideas.

  • Revise work to meet editorial approval or to fit time or space requirements.

Technologies & Software

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  • Web browser software
  • Online databases
  • LexisNexis
  • Adobe After Effects
  • Nielsen Arianna
  • WordPress
  • Statistics databases
  • Sora (OpenAI)
  • Microsoft Outlook
  • Adobe Firefly
  • Microsoft Visual FoxPro
  • Recraft
  • Midjourney
  • Gemini for Workspace
  • Microsoft Excel
  • Microsoft Publisher
  • Avid Technology Pro Tools
  • Qwen (Alibaba)
  • Suno AI
  • Microsoft Office software
  • Microsoft SQL Server
  • ElevenLabs
  • Nielsen Marketbreaks
  • Microsoft Word
  • Adobe InDesign
  • Web content management system CMS software
  • RCS NexGen Digital
  • Adobe Premiere Pro
  • Snapchat
  • ChatGPT (OpenAI)
  • ESRI ArcView
  • Video editing software
  • Nova (Amazon)
  • Mapping software
  • FileMaker Pro
  • CapCut AI
  • Statistical analysis software
  • Desktop Technologies NewsBoss
  • LoveArt AI
  • YouTube
  • QuarkXPress
  • Audion Laboratories VoxPro
  • Llama (Meta)
  • Social media sites
  • Udio
  • DeepSeek
  • Microsoft PowerPoint
  • Social media software
  • Gemini (Google)
  • Microsoft Access
  • Runway ML
  • Adobe Photoshop
  • X (formerly Twitter)
  • Claude (Anthropic)
  • IBM SPSS Statistics
  • DALL-E 3 (OpenAI)
  • Napkin AI
  • Hypertext markup language HTML
  • Facebook
  • Perplexity AI
  • Kimi (Moonshot AI)
  • Apple Final Cut Pro
  • Laser facsimile machines
  • Compact digital cameras
  • Digital audio workstations
  • Personal computers
  • Flash disks
  • Television cameras
  • Satellite phones
  • Digital audio recorders
  • High definition HD video cameras
  • Desktop computers
  • Microphones
  • Video editing equipment
  • Laptop computers
  • Multi-line telephone systems
  • Communication headphones
  • Editing consoles
  • Mobile broadcast units

Alternative Job Titles