🤖 BARBIE MODE ACTIVATED 💗    Your adblocker was detected!    Comic Sans has been applied as cosmic punishment 💅    Ads keep this database FREE — please whitelist replacedbyrobot.info!    ✨ Everything is pink and that's entirely your fault ✨    🌸                     🤖 BARBIE MODE ACTIVATED 💗    Your adblocker was detected!    Comic Sans has been applied as cosmic punishment 💅    Ads keep this database FREE — please whitelist replacedbyrobot.info!    ✨ Everything is pink and that's entirely your fault ✨    🌸                     
Automation Risk Analysis

Will “Brand Advocate” be Automated?

Historical Context: Oxford Study (2013)

Ranked #201 of 702. Estimated risk: 18.0%

Advertisement

A robot took your ad!

Ads keep this free database of 57,000+ jobs alive. Please whitelist replacedbyrobot.info — we promise our ads are tasteful!

AI Exposure Risk

54%

“Brand Advocate” will maybe be replaced by AI.

Based on the cognitive demands, communication requirements, and logical reasoning intrinsic to this occupation according to O*NET data, we project a 54% probability of disruption by generative AI and Large Language Models.

Automation & Robot Risk

22%

“Brand Advocate” will almost certainly not be replaced by robots.

Evaluating the physical dexterity, repetitive motion tasks, and manual labor associated with this role, our analysis indicates a 22% likelihood of substitution by advanced robotics systems.

Personal & Financial Insights

Every occupation has a unique profile. For Public Relations Specialists, the Bureau of Labor Statistics and O*NET classify the day-to-day work broadly as: Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

Avg. Annual Salary $80,310
Avg. Hourly Wage $38.61
Available Jobs (US) 280,590
Job Title & Hierarchy Code (SOC) Public Relations Specialists #27-3031
Wage vs. National Median
ℹ️

Data is based on the reference occupation: “Public Relations Specialists”

Advertisement

A robot took your ad!

Ads keep this free database of 57,000+ jobs alive. Please whitelist replacedbyrobot.info — we promise our ads are tasteful!

Core Skills & Abilities

  • Prepare or deliver speeches to further public relations objectives.

  • Coordinate public responses to environmental management incidents or conflicts.

  • Develop marketing campaigns for environmental technologies or services.

  • Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.

  • Confer with other managers to identify trends or key group interests or concerns or to provide advice on business decisions.

  • Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.

  • Coach client representatives in effective communication with the public or with employees.

  • Purchase advertising space or time as required to promote client's product or agenda.

  • Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.

  • Respond to requests for information from the media or designate an appropriate spokesperson or information source.

  • Plan or conduct market or public opinion research to test products or determine potential for product success, communicating results to client or management.

  • Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.

  • Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.

  • Develop plans or materials to communicate organizational activities that are beneficial to the environment, public safety, or other important social issues.

  • Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.

  • Confer with production or support personnel to produce or coordinate production of advertisements or promotions.

  • Write press releases or other media communications to promote clients.

  • Post and update content on the company's Web site and social media outlets.

Technologies & Software

  • Canva
  • Cascading style sheets CSS
  • Blackbaud The Raiser's Edge
  • Extensible hypertext markup language XHTML
  • Llama (Meta)
  • Slido interaction software
  • Google Drive
  • Adobe Illustrator
  • Mentimeter
  • ChatGPT (OpenAI)
  • Adobe Acrobat Reader
  • WordPress
  • Microsoft Dynamics
  • Claude (Anthropic)
  • ParentSquare
  • Myspace
  • Apple iPhoto
  • Instagram
  • Microsoft Word
  • Oracle Eloqua
  • Microsoft Publisher
  • Blogging software
  • Microsoft SharePoint
  • Microsoft Project
  • Mistral (Mistral AI)
  • Oracle Business Intelligence Discoverer
  • Cision CisionPoint
  • Salesforce software
  • Qwen (Alibaba)
  • Midjourney
  • Adobe Firefly
  • Adobe After Effects
  • FileMaker Pro
  • Microsoft Excel
  • SmugMug Flickr
  • HubSpot software
  • Adobe Photoshop
  • X (formerly Twitter)
  • Hypertext markup language HTML
  • Facebook
  • Airtable
  • Microsoft PowerPoint
  • LexisNexis
  • ElevenLabs
  • JamBoard
  • Adobe InDesign
  • Udio
  • Wireshark
  • LinkedIn
  • Website management software
  • Dynamic hypertext markup language DHTML
  • Nova (Amazon)
  • Suno AI
  • Apple Final Cut Express
  • Grok (xAI)
  • YouTube
  • Runway ML
  • 3M Post-it App
  • Apple QuickTime
  • Microsoft Outlook
  • Cisco Webex
  • Adobe Dreamweaver
  • Customer relationship management CRM software
  • Sora (OpenAI)
  • Apple macOS
  • Napkin AI
  • Gemini (Google)
  • Microsoft Office software
  • Drupal
  • Web browser software
  • Google Ads
  • Kimi (Moonshot AI)
  • JavaScript
  • Marketo Marketing Automation
  • DALL-E 3 (OpenAI)
  • Adobe Acrobat
  • Podcasting software
  • Adobe Creative Cloud software
  • Recraft
  • LoveArt AI
  • DeepSeek
  • Apple Final Cut Pro
  • Perplexity AI
  • Nearpod
  • Google
  • Google Docs
  • Google Analytics
  • Gemini for Workspace
  • Social media sites
  • LogMeIn GoToWebinar
  • Adobe Acrobat Writer
  • CapCut AI
  • Adobe ActionScript
  • Google Slides
  • Apple Keynote
  • Personal computers
  • Computer laser printers
  • Multi-line telephone systems
  • Desktop computers
  • Laptop computers
  • Photocopying equipment