Will “Media Marketing Director” be Replaced By Robots? 🤔
1.4% Chance of Automation
“Media Marketing Director” will not be replaced by robots.
This job is ranked #61 out of #702. A higher ranking (i.e., a lower number) means the job is less likely to be replaced.
Care to share? Click for Facebook, Twitter, LinkedIn, or XING. 👍
Job Description
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Job Details
- The SOC (Standard Occupational Classification) code is 11-2021.00
- The Mean Annual Wage in the U.S. is $ 144,140.00
- The Mean Hourly Wage is $ 69.00
- Currently, there are 205,900 people on this job
☝️ Information based on the reference occupation “Marketing Managers”.
Also Known As…
- Marketing Managers
- Product Manager
- Marketing Manager
- Marketing Director
- Marketing Coordinator
- Market Development Executive
- Commercial Lines Manager
- Business Development Manager
- Business Development Director
- Brand Manager
- Account Supervisor
- World Trade and Maritime Division Manager
- VP Marketing
- Trade Specialist
- Sustainable Products Marketing Manager
- Strategist
- Strategic Planner
- Sports Marketer
- Sales Officer
- Sales Marketing Director
- Sales and Marketing Vice President
- Sales and Marketing Manager
- Product Marketing Manager
- Product Line Manager (PLM)
- Pricing Specialist
- Pricing Manager
- Pricing Analyst
- Membership Director
- Membership Administrator
- Media Planner
- Marketing Sales Supervisor
- Marketing Planner
- Marketing Officer
- Marketing Executive
- Marketing Communications Specialist
- Marketing Assistant
- Marketing Agent
- Marketing Administrator
- Market Research Manager
- Market Analysis Director
- Internet Marketing Manager
- International Trade Specialist
- Head of Marketing
- Fashion Marketer
- Fashion Coordinator
- Digital Marketing Manager
- Community Relations Director
- Commercial Director
- Channel Manager
- Business Development Specialist
- Business Developer
- Bridal Consultant
Tasks for “Media Marketing Director”
- Advise business or other groups on local, national, or international factors affecting the buying or selling of products or services.
- Consult with buying personnel to gain advice regarding environmentally sound or sustainable products.
- Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Recommend modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products.
- Develop business cases for environmental marketing strategies.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Integrate environmental information into product or company marketing strategies, policies, or activities.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Select products or accessories to be displayed at trade or special production shows.
- Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
- Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.
- Confer with legal staff to resolve problems, such as copyright infringement or royalty sharing with outside producers or distributors.
- Consult with product development personnel on product specifications such as design, color, or packaging.
- Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
- Initiate market research studies or analyze their findings.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Conduct economic or commercial surveys to identify potential markets for products or services.
- Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- Compile lists describing product or service offerings.
Related Technology & Tools
- Photocopiers
- Laser facsimile machines
- Desktop computers
- Personal computers
- Scanners
- Tablet computers
- Personal digital assistants PDA
- Notebook computers
- Oracle Beehive
- Adobe Systems Adobe Creative Cloud
- Apache Hadoop
- Yardi
- Adobe Systems Adobe Dreamweaver
- Google Analytics
- Extensible HyperText Markup Language XHTML
- LexisNexis
- Adobe Systems Adobe Fireworks
- MarketSharp
- Web browser software
- Atlassian JIRA
- Adobe Systems Adobe InDesign
- R
- Cascading Style Sheets CSS
- Oracle Eloqua
- Oracle Siebel Server Sync
- StataCorp Stata
- Online advertising reporting software
- Microsoft Access
- IBM Power Systems software
- Adobe Systems Adobe Illustrator
- Adobe Systems Adobe AfterEffects
- Blackbaud The Raiser's Edge
- The MathWorks MATLAB
- Tableau
- Delphi Technology
- Oracle E-Business Suite Financials
- JavaScript
- IBM Domino
- IBM Notes
- Sage SalesLogix
- Apache Pig
- Hypertext markup language HTML
- SAP
- NoSQL
- McAfee
- SAP Business Objects
- Apple Final Cut Pro
- Citrix
- Lyris HQ Web-Analytics Solution
- Dynamic hypertext markup language DHTML
- Adobe Systems Adobe Reader
- MySQL
- Teradata Database
- Adobe Systems Adobe Flash
- Structured query language SQL
- Microsoft PowerPoint
- Salesforce.com Salesforce CRM
- Database reporting software
- Swift
- Drupal
- Oracle PeopleSoft Financials
- Armand Morin MultiTrack Generator
- Minitab
- Apache Cassandra
- QAD Marketing Automation
- Microsoft Outlook
- Data entry software
- MicroStrategy
- Microsoft Word
- Extensible markup language XML
- Oracle Fusion Applications
- AEC Software FastTrack
- SPSS
- Microsoft Project
- Microsoft Dynamics
- Adobe Systems Adobe Photoshop
- SAS
- YouTube
- FileMaker Pro
- Adobe Systems Adobe Acrobat
- Symantec
- Databox
- Oracle PeopleSoft
- Marketo Marketing Automation
- Microsoft SharePoint
- Microsoft Visual Basic
- Oracle JavaServer Pages JSP
- ClearEDGE
- Microsoft Visio
- NetSuite ERP
- IBM Cognos Impromptu
- Microsoft Office
- Nedstat Sitestat
- Intuit QuickBooks
- Apache Hive
- Google AdWords
- Oracle PL/SQL
- Constant Contact
- Microsoft Excel
- Adobe Systems Adobe ActionScript
- Microsoft Publisher
- Salesforce software
- PHP: Hypertext Preprocessor
- Oracle Business Intelligence Enterprise Edition
- Splunk Enterprise
- Qlik Tech QlikView
- AdSense Tracker