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Automation Risk Analysis

Will “E-Commerce Business Channel Specialist” be Automated?

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AI Exposure Risk

60%

“E-Commerce Business Channel Specialist” will maybe be replaced by AI.

Based on the cognitive demands, communication requirements, and logical reasoning intrinsic to this occupation according to O*NET data, we project a 60% probability of disruption by generative AI and Large Language Models.

Automation & Robot Risk

31%

“E-Commerce Business Channel Specialist” will probably not be replaced by robots.

Evaluating the physical dexterity, repetitive motion tasks, and manual labor associated with this role, our analysis indicates a 31% likelihood of substitution by advanced robotics systems.

Personal & Financial Insights

Every occupation has a unique profile. For Online Merchants, the Bureau of Labor Statistics and O*NET classify the day-to-day work broadly as: Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.

Job Title & Hierarchy Code (SOC) Online Merchants #13-1199.06
ℹ️

Data is based on the reference occupation: “Online Merchants”

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Core Skills & Abilities

  • Participate in online forums or conferences to stay abreast of online retailing trends, techniques, or security threats.

  • Calculate purchase subtotals, taxes, and shipping costs for submission to customers.

  • Investigate sources, such as auctions, estate sales, liquidators, wholesalers, or trade shows for new items, used items, or collectibles.

  • Correspond with online customers via electronic mail, telephone, or other electronic messaging to address questions or complaints about products, policies, or shipping methods.

  • Purchase new or used items from online or physical sources for resale via retail or auction Web site.

  • Compose images of products, using video or still cameras, lighting equipment, props, or photo or video editing software.

  • Transfer digital media, such as music, video, or software, to customers via the Internet.

  • Deliver e-mail confirmation of completed transactions and shipment.

  • Initiate online auctions through auction hosting sites or auction management software.

  • Integrate online retailing strategy with physical or catalogue retailing operations.

  • Fill customer orders by packaging sold items and documentation for direct shipping or by transferring orders to manufacturers or third-party distributors.

  • Create, manage, or automate orders or invoices, using order management or invoicing software.

  • Compose descriptions of merchandise for posting to online storefront, auction sites, or other shopping Web sites.

  • Receive and process payments from customers, using electronic transaction services.

  • Collaborate with search engine shopping specialists to place marketing content in desired online locations.

  • Select and purchase technical web services, such as web hosting services, online merchant accounts, shopping cart software, payment gateway software, or spyware.

  • Determine and set product prices.

  • Devise, select, or purchase domain name and web address.

  • Measure and analyze Web site usage data to maximize search engine returns or refine customer interfaces.

  • Order or purchase merchandise to maintain optimal inventory levels.

  • Prepare or organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.

  • Maintain inventory of shipping supplies, such as boxes, labels, tape, bubble wrap, loose packing materials, or tape guns.

  • Create or distribute offline promotional material, such as brochures, pamphlets, business cards, stationary, or signage.

  • Disclose merchant information and terms and policies of transactions in online or offline materials.

  • Design customer interface of online storefront, using web programming or e-commerce software.

  • Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.

  • Create or maintain database of customer accounts.

  • Investigate products or markets to determine areas for opportunity or viability for merchandising specific products, using online or offline sources.

  • Implement security practices to preserve assets, minimize liabilities, or ensure customer privacy, using parallel servers, hardware redundancy, fail-safe technology, information encryption, or firewalls.

  • Cancel orders based on customer requests or inventory or delivery problems.

  • Determine location for product listings to maximize exposure to online traffic.

  • Calculate revenue, sales, and expenses, using financial accounting or spreadsheet software.

  • Upload digital media, such as photos, video, or scanned images to online storefront, auction sites, or other shopping Web sites.

  • Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, or marketing strategy.

Technologies & Software

  • Extensible hypertext markup language XHTML
  • Search engine results pages SERP software
  • Microsoft .NET Framework
  • Shopify software
  • IBM Digital Analytics
  • Search engine marketing SEM software
  • jQuery
  • Microsoft Project
  • PayPal Zettle
  • YouTube
  • Extensible markup language XML
  • Intuit QuickBooks
  • Webtrends software
  • Adobe Dreamweaver
  • PHP
  • Microsoft PowerPoint
  • JamBoard
  • Drupal
  • Microsoft Office software
  • Llama (Meta)
  • DataRobot
  • Microsoft SQL Server
  • Hypertext markup language HTML
  • Napkin AI
  • IBM InfoSphere DataStage
  • Microsoft Dynamics
  • Nova (Amazon)
  • Microsoft Visual Studio
  • Microsoft Copilot
  • Microsoft Outlook
  • Mistral (Mistral AI)
  • Financial accounting software
  • Intuit QuickBoooks Payments
  • Blogging software
  • e-check software
  • Facebook
  • Search engine optimization SEO software
  • AJAX
  • MySQL
  • Tax software
  • Adobe Photoshop
  • Qwen (Alibaba)
  • ChatGPT (OpenAI)
  • PayPal
  • Google Checkout
  • Web browser software
  • X (formerly Twitter)
  • Oracle Java
  • Enterprise JavaBeans
  • Content management systems CMS
  • Apache Struts
  • Claude (Anthropic)
  • JavaScript
  • Apple macOS
  • CCBill
  • Oracle JavaServer Pages JSP
  • Kimi (Moonshot AI)
  • Inventory tracking software
  • Tableau AI
  • Grok (xAI)
  • Magento Analytics
  • LAMP Stack
  • Snorasson Holdings CCNow
  • Google Analytics
  • Square
  • Microsoft Visio
  • DeepSeek
  • Microsoft Excel
  • Bing for Power BI
  • Microsoft Access
  • Microsoft Windows
  • Structured query language SQL
  • Apache Solr
  • Mobile application software
  • Gemini (Google)
  • Shipment processing software
  • ProPay payment processing software
  • Alteryx AI
  • Bing Ads
  • Perplexity AI
  • Planful AI
  • Google Ads
  • Linux
  • C#
  • Meta Business AI
  • IBM WebSphere
  • Screencast-O-Matic
  • Relational database management software
  • WordPress
  • Dynamic hypertext markup language DHTML
  • Gemini for Workspace
  • Microsoft Word
  • MyCommerce RegNow
  • IBM Domino
  • NetSuite ERP
  • Thumb drives
  • Dot matrix printers
  • Laser facsimile machines
  • Personal computers
  • Label printers
  • Desktop computers
  • Credit card machines
  • Tablet computers
  • External hard drives